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B.S. Sports Management Degree

ON-CAMPUS
Bachelor's in Sports Management
ALL PROGRAMS

B.S. Sports Management Degree

ON-CAMPUS
B.S. Sports Management Degree

Bachelor's in Sports Management

If you want the administrative and leadership skills to thrive in sports-related organizations, the Bachelor of Science in Sports Management at Indiana Wesleyan University was designed for you. This comprehensive sports business degree program provides students with exposure to critical functions in sports management, including fundraising, sports information, communication, administration, marketing, and promotions.  At our Christian university, you can learn how to integrate biblical principles with this bachelor's degree in sports management program.

Why Pursue My Bachelor’s in Sports Management at IWU?

There are several benefits to declaring your sports management major at IWU. This accredited BS in sports management degree program is taught by faculty with experience managing a variety of athletic organizations. We also provide student services, from tech support to tutoring, to help you succeed in this Bachelor of Science in Sports Management program. Students learn from expert faculty who will become mentors in the faith, integrating classroom learning with biblical truths for a Christ-centered environment that encourages spiritual growth.

What Will I Learn in this BS in Sports Management Program?

The courses in this sports management bachelor’s degree are designed to help students learn what it takes to manage successful sports and athletic-focused organizations. The student experience combines traditional classroom learning with interactive learning and an internship opportunity. Course topics cover facility management, sports leadership, business, health and wellness, ethics, law, marketing, and more.

What Makes IWU Different?

Education Pioneer

IWU has provided education for more than 100 years.

Rooted in Christ

Faith-integrated curriculum and a commitment to changing the world.

Superior Support

Center for Student Success for counseling, tutoring, and more!

Tuition & Fees

IWU surpasses the national averages in a number of important educational benchmarks, including, but not limited to: higher than average graduation and career outcome rates. Plus, compared to the national average, IWU students receive their education with lower than average student debt!

Explore Tuition Net Price Calculator

Indiana Wesleyan University

What You'll Study

Coursework for this BS in Sports Management program covers how to:

  • Develop an understanding of business-related topics, including organization, management, and marketing
  • Examine the psychosocial implications for sport, exercise, and injury
  • Develop legal insight for effective management and the avoidance of legal problems associated with sports and recreational activity
  • Apply biblical principles to your professional goals in sports management

Indiana Wesleyan University

Courses in this Program

These courses contain the program-specific knowledge. Upon completion, you should have the tools to conquer your new career with confidence. For a full list of courses and prerequisites required to complete your degree, please visit the course catalog. Click on a course below to view the description.

BUS-100,SMG-155,SMG-210,PHE-224,PSY-224,PHE-230,PHE-235,PHE-236,SMG-255,SMG-350,PHE-352,SMG-354,SMG-371,SMG-420,SMG-422,REC-460,SMG-480

After Graduation

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Potential Careers

  • Sports Administration
  • Facility Management and Design
  • Event Management / Public Relations
  • Sports-Related Business Owner
  • Athletic Director / Coach
  • Fundraising Coordinator


Work in Various Industries

  • Industry

Program Requirements

Because high academic achievement is required for admission to health professional schools, the Divisions of Health and Human Performance plus Natural Sciences have developed minimum criteria for the Pre-Health Care Sciences (Non-Nursing) Program designation on IWU degree audits and diplomas. Upon completion of the freshman year, students interested in maintaining the Pre-Health Care Sciences (Non-Nursing) Program designation must achieve a minimum cumulative GPA of 3.0, complete a prescribed essay, and interview with the Pre-Professional Committee. The essay and interview are administered as part of the PMD-110 course (Preparing the Christian Health Professional, completed by the student in the spring of his or her freshman year). Students whose cumulative GPA drops below 3.0 are encouraged to investigate, with the help of their academic advisor, alternative career paths. If the student does not eventually achieve the minimum cumulative GPA, the Residential Academic Services Office will drop the Pre-Health Care Sciences (Non-Nursing) designation from the degree audit and diploma on graduation. Transfer students wishing to have the Pre-Health Care Sciences (Non-Nursing) Program designation on their degree audit and diploma will need to demonstrate that they meet the GPA requirements in core courses and overall completed courses based on applicable classes at previous accredited institutions. All subsequent decisions as to retention in the Pre-Health Care Sciences (Non-Nursing) Program will be based on IWU courses only. These students should enroll in PMD-110 at their earliest opportunity. 

Accreditation

Because high academic achievement is required for admission to health professional schools, the Divisions of Health and Human Performance plus Natural Sciences have developed minimum criteria for the Pre-Health Care Sciences (Non-Nursing) Program designation on IWU degree audits and diplomas. Upon completion of the freshman year, students interested in maintaining the Pre-Health Care Sciences (Non-Nursing) Program designation must achieve a minimum cumulative GPA of 3.0, complete a prescribed essay, and interview with the Pre-Professional Committee. The essay and interview are administered as part of the PMD-110 course (Preparing the Christian Health Professional, completed by the student in the spring of his or her freshman year). Students whose cumulative GPA drops below 3.0 are encouraged to investigate, with the help of their academic advisor, alternative career paths. If the student does not eventually achieve the minimum cumulative GPA, the Residential Academic Services Office will drop the Pre-Health Care Sciences (Non-Nursing) designation from the degree audit and diploma on graduation. Transfer students wishing to have the Pre-Health Care Sciences (Non-Nursing) Program designation on their degree audit and diploma will need to demonstrate that they meet the GPA requirements in core courses and overall completed courses based on applicable classes at previous accredited institutions. All subsequent decisions as to retention in the Pre-Health Care Sciences (Non-Nursing) Program will be based on IWU courses only. These students should enroll in PMD-110 at their earliest opportunity. 

Program FAQs

A Sports Management degree can prepare you for careers in areas such as sports marketing and promotions, facility management, event management, public relations, sports information, ticket sales, fundraising, compliance, recreation programs, and sports administration.

Graduates may also pursue roles such as athletic director, coach, sports agent, or manager of a sports-related business.

The Sports Management curriculum is designed to help you build practical knowledge and professional skills for careers in the sports industry.

Coursework and professional experiences help prepare you for responsibilities related to leadership, operations, event management, marketing, communication, administration, and other areas of sports business.

Sports Management students complete two professional experiences and a dedicated internship as part of the program.

These experiences allow you to apply classroom learning in professional settings, explore career interests, and build relationships with professionals in the sports industry. Placements may take place locally or elsewhere in the country based on your interests, professional goals, and available opportunities.

Yes. Sports Management professional experiences and internships are completed in person.

Depending on the placement, an experience may take place during the academic year or over the summer. Internship opportunities are selected based on student interests, professional goals, and available placements.

Previous coursework may be evaluated to determine whether it can meet specific Sports Management degree requirements.

Transfer evaluations are coordinated through the Registrar’s Office and program leadership. Course content and applicable program requirements may affect whether previous coursework can be applied to the degree.

No. Previous professional experience does not count as academic credit toward the Sports Management degree.

IWU’s Sports Management program combines classroom learning with hands-on professional experiences, internships, faculty mentorship, and opportunities to build relationships within the sports industry.

Students can develop practical skills while preparing for careers in sports administration, marketing, events, facilities, recreation, and related areas.

Students who are interested in the business, leadership, and operational side of sports and are willing to invest in both classroom and hands-on learning are well suited for Sports Management.

The program is especially suited for students who want to build professional relationships, gain real-world experience, and prepare for careers across the sports industry.

Health and Human Performance students learn from faculty with experience across athletic training, exercise science, physical education, sport and recreation management, and related professional fields.

Mary Jacobs is an Assistant Professor and head athletic trainer with experience in outpatient rehabilitation and high school athletic training outreach. Her professional interests include athletic injury rehabilitation, biomechanics, and human movement. She is also a Certified Athletic Trainer, Certified Strength and Conditioning Specialist, and Certified Kinesio Taping Practitioner.

Dr. Nathan Reep serves as an Assistant Professor, Clinical Education Coordinator, and Athletic Trainer. His background includes athletic training in secondary school and collegiate settings, along with experience in strength and conditioning and clinical education.

Dr. Adam Thompson is Professor and Chair of the Division of Health and Human Performance and previously served as Director of IWU’s Athletic Training Program. His experience includes clinical care, sports medicine, and work with student-athletes, and his research interests include chronic stress and burnout in healthcare, manual therapy, and sports medicine.

You can contact IWU’s Financial Aid Office at 765-677-6901 and select option 1 for assistance with financial aid questions.

Students have access to university resources that support academic progress and overall well-being, including academic advising, career support, health services, technology assistance, and other student support resources.

Health and Human Performance students also receive guidance from faculty and academic advisors who can help answer questions and support their progress throughout their program.

Health and Human Performance students receive guidance from faculty advisors and other professionals throughout their program.

Regular interaction with faculty and professional mentors can help students develop professionally, explore career goals, build relationships within their field, and prepare for the transition from college into professional or graduate opportunities.

Christian faith is integrated into the learning environment across Health and Human Performance programs.

Faculty seek to connect faith and learning while helping students consider how their Christian worldview can inform professional practice, service, relationships, and their approach to their chosen field.

Take the Next Step

Discover the way forward in the exciting and dynamic field of sports management. Learn more about this BS in Sports Management program at IWU!

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